As I review the past year, I'm amazed by the opportunities ahead. Digital marketing continues to establish itself as a leading practice in the marketplace, impacting brands, communication, product development, market research, public and media relations, advertising and more. With the explosion of innovative technologies like social platforms and wireless devices, today's digital marketers are indeed pioneers.
As a pioneer, I am excited when I look at the horizon ahead. Every now and then, it is helpful to stand still, take a deep breath and reflect on the recent journey. The people I've met along the way and the messages that they've shared from the conferences I've covered are helping to shape the industry as a whole, as well as help define my own career path as a digital communications expert and event correspondent.
Here are the 2012 event correspondent highlights:
As a pioneer, I am excited when I look at the horizon ahead. Every now and then, it is helpful to stand still, take a deep breath and reflect on the recent journey. The people I've met along the way and the messages that they've shared from the conferences I've covered are helping to shape the industry as a whole, as well as help define my own career path as a digital communications expert and event correspondent.
Here are the 2012 event correspondent highlights:
Best Dressed From Events
See the socialites who made an impression, dressed to impress at some of the leading social conferences. Fashion faves from categories like Best Stache, Best Beard, Best Rack, Best Souls, Best Loafer and more are available here on my Best Dressed From Event post.
See the socialites who made an impression, dressed to impress at some of the leading social conferences. Fashion faves from categories like Best Stache, Best Beard, Best Rack, Best Souls, Best Loafer and more are available here on my Best Dressed From Event post.
Facebook Marketing Conference #fMC
Facebook's COO's Cheryl Sandberg offered a fantastic interview with American Express' CEO Ken Chenault with shared tips on leadership and innovation.
Facebook's COO's Cheryl Sandberg offered a fantastic interview with American Express' CEO Ken Chenault with shared tips on leadership and innovation.
Global Cowork Unconference Conference #GCUC
What is coworking and why should you care? Attendees during the GCUC represented over 2 million jobs. Jobs that are created from an innovative, nimble entrepreneurial spirit that will fuel the next era of leaders.
What is coworking and why should you care? Attendees during the GCUC represented over 2 million jobs. Jobs that are created from an innovative, nimble entrepreneurial spirit that will fuel the next era of leaders.
South by Southwest #SXSW
Imagine all the people. Working, engaging, sharing and growing, in one place. Digital celebrity-types and the hipster wannabes represent a wide spectrum of today's innovative mindset.
Imagine all the people. Working, engaging, sharing and growing, in one place. Digital celebrity-types and the hipster wannabes represent a wide spectrum of today's innovative mindset.
Blogworld New York #BWENY
Over 220 speakers presented 175 sessions while speaking to attendees that traveled from 50 countries during Blogworld in New York City. Check out the BWENY picture board, BWENY Buzzwords and Peter Shankman's keynote on Brands Growing Up.
Over 220 speakers presented 175 sessions while speaking to attendees that traveled from 50 countries during Blogworld in New York City. Check out the BWENY picture board, BWENY Buzzwords and Peter Shankman's keynote on Brands Growing Up.
The State of NOW: Finding Meaning #140Conf
As we all search for meaning, some of the personal and professional stories shared during Jeff Pulver's themed #140Conf event was staged with real voices revealing the real meaning of character, honor and family.
Get the full review on the Social Race and Rise of Humanity as told by social dynasties including family members of Jeff Pulver, Chris Brogan and Deepak Chopra. Take a glance at all of the amazing people from the two day #140Conf event.
As we all search for meaning, some of the personal and professional stories shared during Jeff Pulver's themed #140Conf event was staged with real voices revealing the real meaning of character, honor and family.
Get the full review on the Social Race and Rise of Humanity as told by social dynasties including family members of Jeff Pulver, Chris Brogan and Deepak Chopra. Take a glance at all of the amazing people from the two day #140Conf event.
Social Media Explorer's EXPLORE Tour
Jason Falls' led a nationwide multi-city tour of events where thought-leaders presented a variety of tips and trends on digital marketing.
Rich in content from the dynamic speaker list, the true value found from this event circuit was in the networking and true engagement of community. Check out some of the EXPLORE highlights from the amazing speakers and attendees from events including Dallas, Nashville, Minneapolis, Orange County and Portland.
Interested in exploring the fantastic content from the event? Coverage included topics on the Future of Marketing by Jay Baer, Our Love Affair with Mobile by Tim Hayden, Content Marketing Basics by Jolina Pettice and Social Business and Beyond by Michael Brito.
Jason Falls' led a nationwide multi-city tour of events where thought-leaders presented a variety of tips and trends on digital marketing.
Rich in content from the dynamic speaker list, the true value found from this event circuit was in the networking and true engagement of community. Check out some of the EXPLORE highlights from the amazing speakers and attendees from events including Dallas, Nashville, Minneapolis, Orange County and Portland.
Interested in exploring the fantastic content from the event? Coverage included topics on the Future of Marketing by Jay Baer, Our Love Affair with Mobile by Tim Hayden, Content Marketing Basics by Jolina Pettice and Social Business and Beyond by Michael Brito.
Digital Marketing & Silos of Search, Social and MobileIt's time to talk real optimization beyond the silo of search, social and mobile expertise. See today's basics and how digital marketing must evolve to be effective online, How to Optimize Search, Social and Mobile.
Social Media Week Chicago
A trending topic discussed by many media trailblazers today is on the subject of compliance and disclosure. Client COMP.LY presented the subject matter expertise during three sessions in Chicago. Check out some of the photos of COMP.LY sessions.
Get the full review to learn more about compliance in today's social era.
A trending topic discussed by many media trailblazers today is on the subject of compliance and disclosure. Client COMP.LY presented the subject matter expertise during three sessions in Chicago. Check out some of the photos of COMP.LY sessions.
Get the full review to learn more about compliance in today's social era.
The #1 Takeaway I learned from 2012?
People are in a hurry to present, to teach, to learn, to engage, to share, to consume, to write, to read... There is so much to learn. So much to share. So little time to consume the information.
Even infographics that are visually attractive and meant to provide detailed data in a simple format can be an investment of time to create and to consume, with little to zero recall to make the data very valuable. They're great for reference material. And, so are encyclopedias.
Because we live and interact in an ever-moving social stream, media must evolve to meet our needs. I've forever been fascinated with transmedia and have recently launched a new project called Digital Dash. Check out DigitalDash.me and subscribe so you can receive daily visual infotainment to share socially on today's trending topics.
What I want in 2013?
Since launching EventCorrespondent.com in 2011, I've learned that the marketplace is unpredictable and although it may seem that technology has put us all on such a fast pace, truth is, people and the businesses they represent take a while to catch up.
To set goals, to be flexible, to readjust the goals, to stay optimistic, to surround yourself with smart and encouraging people, to keep your chin up and stay on task... all of these actions cannot lead you to success, despite what my own Twitter feed tells me daily.
Realistically, there comes a time when you have to be logical and realize goals from dreams. I'm letting go of the plans, the goals, the dreams I have once developed for this event correspondent practice. As an independent professional, I can no longer continue a sustainable practice of event coverage. There, I said it publicly.
I still stand behind the value this service can bring businesses and brands searching for ways to build social content and share subject matter expertise. Standing behind this practice and seeing the value does not pay my bills or give me the satisfaction I'm in need of for today.
In 2013, I'm aiming to be part of something more than just a party of one.
I'm looking for synergy from a team or a company with an innovative mindset, a tech savvy professionalism and the ability to invest in me for the mutual benefit to grow in this digital era. I guess some would say I'm looking for a job. That sounds so archaic to me, but if that is the language you speak and you know of an opportunity, contact me.
I have been invited to cover SXSW again and would welcome the opportunity to represent your brand and capture and publish content to grow your visibility like some of the above clients. If you are interested, please let me know via email.
People are in a hurry to present, to teach, to learn, to engage, to share, to consume, to write, to read... There is so much to learn. So much to share. So little time to consume the information.
Even infographics that are visually attractive and meant to provide detailed data in a simple format can be an investment of time to create and to consume, with little to zero recall to make the data very valuable. They're great for reference material. And, so are encyclopedias.
Because we live and interact in an ever-moving social stream, media must evolve to meet our needs. I've forever been fascinated with transmedia and have recently launched a new project called Digital Dash. Check out DigitalDash.me and subscribe so you can receive daily visual infotainment to share socially on today's trending topics.
What I want in 2013?
Since launching EventCorrespondent.com in 2011, I've learned that the marketplace is unpredictable and although it may seem that technology has put us all on such a fast pace, truth is, people and the businesses they represent take a while to catch up.
To set goals, to be flexible, to readjust the goals, to stay optimistic, to surround yourself with smart and encouraging people, to keep your chin up and stay on task... all of these actions cannot lead you to success, despite what my own Twitter feed tells me daily.
Realistically, there comes a time when you have to be logical and realize goals from dreams. I'm letting go of the plans, the goals, the dreams I have once developed for this event correspondent practice. As an independent professional, I can no longer continue a sustainable practice of event coverage. There, I said it publicly.
I still stand behind the value this service can bring businesses and brands searching for ways to build social content and share subject matter expertise. Standing behind this practice and seeing the value does not pay my bills or give me the satisfaction I'm in need of for today.
In 2013, I'm aiming to be part of something more than just a party of one.
I'm looking for synergy from a team or a company with an innovative mindset, a tech savvy professionalism and the ability to invest in me for the mutual benefit to grow in this digital era. I guess some would say I'm looking for a job. That sounds so archaic to me, but if that is the language you speak and you know of an opportunity, contact me.
I have been invited to cover SXSW again and would welcome the opportunity to represent your brand and capture and publish content to grow your visibility like some of the above clients. If you are interested, please let me know via email.
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